Strong Data Trust Enables 60% Jump in Revenue and a Successful Exit

Mammoth Growth helped Nutrafol define consistent personas across all their tools, greatly simplifying data governance.

“When it comes to data infrastructure, clarity is everything. Nutrafol was collecting all kinds of customer data from our website and different ad campaigns, but it was difficult to use. Mammoth Growth helped us through a data infrastructure reset, setting up Segment as our CDP and pushing those personas to Mixpanel for detailed insights."

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Callie Baker

VP of Data & Insights at Nutrafol

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Nutrafol's Strong Data Trust Enables 60% Jump in Revenue and a Successful Exit
Product & Behavioral Analytics
Customer Data Platform (CDP)
BI Reporting & Dashboarding

Strong Data Trust Enables 60% Jump in Revenue and a Successful Exit

Mammoth Growth helped Nutrafol define consistent personas across all their tools, greatly simplifying data governance.

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Deliveroo CRM campaign improvements generate an additional 5,000 orders per month
Lifecycle Marketing

CRM campaign improvements generate an additional 5,000 orders per month

Mammoth Growth’s new Braze canvas saves Deliveroo’s lifecycle marketing team upwards of 30 hrs/week and unlocks A/B testing functionality

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Dropbox drives 12.8% increase in conversion of dormant users to paid
Lifecycle Marketing
Customer Data Platform (CDP)

Dropbox drives 12.8% increase in conversion of dormant users to paid

Mammoth Growth’s new attribution solution integrates opportunity value for immediate campaign measurement.

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Calendly Measures Campaign Impact in Days Instead Of Months
Multi-Touch Attribution
Data Governance

Calendly Measures Campaign Impact in Days Instead Of Months

Mammoth Growth’s new attribution solution integrates opportunity value for immediate campaign measurement.

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Reali Reduces Untracked Users by 25%
Multi-Touch Attribution
BI Reporting & Dashboarding

Reali Reduces Untracked Users by 25%

A restructured tech stack geared to better ingest and organize multiple data sources helps identify more users.

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Everlane
BI Reporting & Dashboarding

Gained visibility into key performance metrics

Enhanced data models and visualized marketing and website KPIs in custom dashboards offers fresh visibility.

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Just Food for Dogs: From Data Blind to Data Saavy
Product & Behavioral Analytics
BI Reporting & Dashboarding

From data blind to data savvy

Mammoth Growth helps Just Food For Dogs unlock key insights and analyze data across all of their supply channels.

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Boll & Branch: Manufacturing Marketing Solutions for a DTC Product Leader in Ethically Sourced Textiles
Multi-Touch Attribution

Multi-touch attribution audit improves source data quality

New lineage and attribution model improves accuracy of marketing reports.

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TED's centralized data warehouse offers global view of multiple data sources
Modern Data Pipelines
Data Engineering

Centralized data warehouse offers global view of multiple data sources

New tracking schema and modern infrastructure centralize video consumption data from multiple platforms and align against core database tables and social performance metrics.

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Barre3’s Successful Centralization Of Event Data For A 360 Degree Customer View
Product & Behavioral Analytics
Customer Data Platform (CDP)

Centralized event data for a 360 degree customer view

New Segment tracking plan plus reconfigured behavioral analytics, marketing automation and ad network tools establishes a single source of truth.

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Hopin: How Mammoth Growth Helped an Event Tech Platform Capture Engagement and Create Better Products
Customer Data Platform (CDP)
Product & Behavioral Analytics

Measuring engagement to feed product development

Collaboratively auditing KPIs against tool implementations, delivers new analytics strategy that fuels product development.

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Course Hero Empowers Teams With Accurate, Self-Serve Reporting
Product & Behavioral Analytics
BI Reporting & Dashboarding

Empowering Teams With Accurate, Self-Serve Reporting

Mammoth Growth improves Amplitude implementation and frees up BI team for more complex analytics.

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How Tonal, a home fitness company, raised the bar on organization-wide data intelligence
Product & Behavioral Analytics
Analytics Engineering

How a home fitness company raised the bar on data intelligence

Building data infrastructure and calibrating analytics to focus on key business problems was bigger than any single employee hire they could make.

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No More Manual Spreadsheet Reports for Advisory Cloud
BI Reporting & Dashboarding
Customer Data Platform (CDP)

No more manual spreadsheet reports for Advisory Cloud

New data warehouse and BI environment relieves team of time consuming manual updates.

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Crunchbase's A/B Testing Outcomes Lead to Significant Growth in Paid Subscribers
AB Testing / CRO

Crunchbase's A/B testing outcomes lead to significant growth in paid subscribers

Implementing a new framework for A/B testing helps team define hypotheses, size out each opportunity and prioritize.

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Alignable Achieves Complex Analytics Without Custom Code
Product & Behavioral Analytics
AB Testing / CRO

Complex analytics without custom code

New analytics infrastructure provides behavioral analytics without ongoing engineering support.

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Key Behaviors Associated With 5X Higher Conversion More Likely to Convert
Customer Data Platform (CDP)
Product & Behavioral Analytics

Key behaviors associated with 5X higher conversion more likely to convert

User Behavioral Modeling Determines Key Behaviors That Make Trial Users 5X More Likely to Become Customers

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Glitch Builds Trust in Key Performance Metrics
Customer Data Platform (CDP)

Building Trust in Key Performance Metrics

Tightly organized and prioritized analytics schema aligns cross-functional teams and drives organizational performance.

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Hotel Tonight's New KPI Tool Predicts Revenue and Alerts Team to Unusual Activity
Analytics Engineering
Machine Learning

New KPI Tool Predicts Revenue and Alerts Team to Unusual Activity

Automated KPI tool accurately predicts market trends, and alerts team of unusual market activity.

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Rocksbox Mitigates Churn With Data Science Outcomes
Lifecycle Marketing
Product & Behavioral Analytics

Mitigates Churn With Data Science Outcomes

Identifying key user onboarding actions improves customer retention.

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Steady's New Data & Analytics Framework Supports over 400% User Growth in 6 Months
BI Reporting & Dashboarding
Analytics Engineering

New data & analytics framework supports over 400% user growth in 6 months

Building a strong data infrastructure empowers data driven decisions that deliver smart growth decisions.

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Calendly Project Achieves Annual Savings of $400,000
BI Reporting & Dashboarding
Product & Behavioral Analytics

Calendly Project Achieves Annual Savings of $400,000

Joint Mammoth Growth and Calendly team saves over $400,000 and builds solid analytics and tooling foundations that enable Calendly to scale effectively.

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Greenlight Prevents Downtime And Enables Smart Staffing
Data Engineering
Modern Data Pipelines

Prevent Downtime And Enable Smart Staffing

Building a modern, agile data warehouse with a proven 3-Tiered Architecture.

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Enabling CarGurus’ Strategic Shift with Rebuild of Revenue & Retention Reporting
BI Reporting & Dashboarding
Analytics Engineering

Enabling Strategic Shift with Rebuild of Revenue & Retention Reporting

Our Data-Team-as-a-Service delivered a complete rebuild of core revenue & retention reporting using dbt

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Rudderstack Increases Demo Sign Ups Through New AB Testing Initiative
AB Testing / CRO

Rudderstack increases demo sign ups through new AB testing initiative

New testing methodology delivers actionable growth outcomes from every experiment.

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Thirty Madison: A Journey of Accelerated Data Infrastructure Migration
BI Reporting & Dashboarding

A Journey of Accelerated Data Infrastructure Migration

Streamlining Data Infrastructure for Efficient Operations and Tangible Cost Savings

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“The exercises Mammoth Growth put us through before building our infrastructure has actually raised the bar across our organization around data intelligence, which has really helped to foster collaboration. Now that everyone understands and trusts the data, we have far more team members engaging to help solve our toughest business problems.”

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Rob Web

VP of Revenue & Growth, Tonal

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